To support its rapid growth and streamline integrations among the vendor community, UrVenue has hired Nicole Navitsky as Director of Partnerships. In this newly created position, Navitsky is responsible for driving sustainable growth and ensuring that UrVenue – pioneer of the hospitality industry’s first official Property Experience Management System (PXMS) – delivers an exceptional product for its hotel customers and technology partners.

The UV Enterprise PXMS enables guests to book and manage all experiences within a single, digital itinerary, bridging the fractured booking journey. The platform also provides hospitality leaders with commerce, operations, data insights, and knowledge management capabilities across all of their resort and entertainment experiences. It was purposefully built for hotel and resort non-room inventory such as recreation, activities, wellness, special pop-up events, pools, restaurants, lounges, spas, equipment rentals, and more.

“In my previous positions, I was a customer of UrVenue, and I have never seen such flexible and robust technology,” Navitsky said. “It lets hoteliers not only sell and operate their experiences, but also yield prices and distribute inventory, processes that were once available only for hotel rooms and airline tickets. In partnering with other technology companies, UrVenue’s goal is to streamline a hotel’s tech stack, while also unlocking mutual benefits and driving innovation for the entire industry. This approach is revolutionizing the way hotels and resorts manage their guests’ experiences and is what drew me to joining UrVenue.”

With 16 years of experience, Navitsky brings a wealth of knowledge and insight to this role. She has successfully developed effective sales strategies, executed large-scale business partnerships, and driven international expansion at leading lifestyle and hospitality companies.

“Nicole is well versed in cultivating and maintaining strong relationships with stakeholders, partners, and key customers while providing intense support, training, and leadership to her peers,” said Tracee Nalewak, UrVenue Chief Growth Officer. “She possesses remarkable interpersonal and communication skills, outstanding critical thinking and problem-solving abilities, and a history of thriving within fast-paced environments. She is a strong asset for the company, as we continue our global growth in 2024.”

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